Whatever the case, whether HCU or one of the most recent fundamental updates has affected your, content repair is essential to successful. Do a content audit and study the GSC or GA4 stats before beginning working on fresh material.

Acknowledging how Google changes are affecting SEO strategy is revealing. Recognize how mobile usability security, unique views and safety all play into value-oriented SEO rankings.

What is Google HCU?
Google HCU updates aim to modify their algorithm of ranking in order to prioritize content that provides the user with real value, in response to an increasing number of websites with keyword-stuffed marketing copy that does not actually offer anything of use to users. This method aims to fight sites that only focus on their thin content, but without any real value or significance for users.

Google's HCU update of August 2022 changed the way it evaluates web page quality. It shifted from page-by-page evaluations towards domain-wide assessments. It meant that sites considered not helpful could see a drop in ranking throughout their entire domain rather than just the individual pages.

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HCU Update also placed additional emphasis on websites' accessibility on mobile devices, focusing on websites that are specifically designed to function effectively on smartphones and other mobile devices. Furthermore, it boosted sites that offer safe browsing as a sign of the internet's growing role in research, commerce and other activities which heavily rely on the security of personal information for the users.

The September 20, 2023 Google HCU update expanded this concept through the inclusion of Experience in their definition of E-E-A-T. In the end, it became more difficult for businesses to boost their ranking simply by adding existing articles or blog posts although this strategy may work prior to the HCU change, it was wasn't considered to be a valid method anymore.

How to identify the possibility of being hit by HCU?
Google's Core Updates in 2023 and the September Helpful Content Update brought a great deal of damage to many sites; even after a few months, some sites which were impacted remain to fully recover from HCU.

Glenn Gabe found that only 22% of websites that he tracks had an increase in the amount of 20% or higher since HCU. Although this is an encouraging sign, it suggests that healing isn't easy for those affected.

If you have a website that has been affected by HCU The first step should be identifying each of the factors that contributed to it and conducting an audit of your content to determine the impact of these factors.

After creating in-depth and helpful blog posts, move onto more sophisticated techniques like blocking spammy backlinks, eliminating affiliate links, and adding social proof (customer testimonials or photos of the team) and enhancing user experience and more.

However, if you find that your SEO efforts fail to deliver outcomes, it could be a good idea to seek out assistance from an outside source. You should seek out an experienced expert with a an established track record, backed by evidence and data in order to not waste your money on strategies which won't work with your website - finding an expert helps you stay clear of the most common mistakes that waste time as well as money.

How to recover from HCU?
After Google's September 2023 HCU update, a number of websites have experienced dramatic decreases in terms of both rankings and traffic however, some are showing promising indicators of regaining their status.

The first step towards getting back to normal after HCU, an extensive review of your content should be conducted. This involves reviewing each webpage on your website to determine if any aspects could have been impacted negatively due to the HCU update. Then, you can make suggestions as to the best way to fix the issues you find.

Correcting duplicate content, removing low-quality backlinks, optimizing titles and meta descriptions as well as ensuring mobile-friendly websites are coded properly to be in place are just a few of the various tasks necessary for a site to function efficiently.

Be sure that your site has top-quality, unique contents if you would like Google to accurately assess its legitimacy and credibility. This will also assist those who visit frequently.

It is important to note that the recovery process from HCU can take a few weeks, or even months. so it's crucial to put an a comprehensive plan for improving your website.

Finding an experienced SEO consultant to implement these strategies can also be very beneficial. Look for someone with proven outcomes, backed by evidence and track records; furthermore you should be open to trying diverse strategies until you have the one which best fits your particular industry and site.

Recovering from HCU
After a lot of effort and delays Some websites are starting to rebound from Google's update to the HCU in September 2023. However, it's important to be aware that SEO is a continuous game that requires commitment to providing high-quality information that is geared towards improving user experience.

Furthermore, Google no longer considers the HCU an all-encompassing signal, rather, individual pages will be evaluated separately to determine if they offer useful content or not. So, even if your site is affected by the HCU, recovery strategies like content marketing still viable ways of recovering.

In essence, regaining of Google HCU means making sure that your site's content conforms to the guidelines for E-E A-T framework. It will make sure that your website offers something of value to users while simultaneously strengthening connections between you and your intended audience.

Recovery from HCU demands patience and perseverance when it comes to creating content. Google continually refines their algorithms, which may delay the time it takes for websites to be able to fully recover. One way to ensure that this occurs quickly is to consistently produce quality content that is in line with the guidelines, while being flexible enough for future updates so that your website stays relevant to the public and remains in line with Google's algorithm.